Nour El Deen
Digital Marketing Director, Brandbourne
EVENT 7: Driving Growth Through Social Media Marketing
Unlock the power of social media to fuel your business growth!
Social media is a game-changer for building brand awareness and driving growth, but where and how should you begin? Join us to hear from Social Media experts on how to shape and execute your social media strategy and plan to accelerate your growth, monitor its success and continually improve.
Featuring Diya Murra, Digital and Social Media Manager at Ras Al Khaimah Government Media Office, who will reveal insider strategies behind their successful campaigns and how storytelling can elevate your marketing efforts.
Then, dive into a hands-on workshop with Dr. El Deen ElSerougy, a seasoned social media specialist who has helped clients sell millions in real estate through his impactful campaigns and how you can achieved similar success.
KEY TAKEAWAYS:
✅ Impactful Social Media Campaigns = Great Storytelling: Storytelling is at the heart of successful social media campaigns. Stories serve as ‘sense-making devices’ that engage people and drive action.
✅ Know Your Customer: Be absolutely certain of the customers you are trying to attract to engage with your campaigns. If you do not know who your customers are and/or what platforms they are on, then it is likely that campaigns will be unsuccessful.
✅ Build Long-Term Relationships: The ultimate goal of any social media strategy is to foster long-term relationships through personalized content, community engagement, and responsive feedback.
AGENDA:
9:30 Welcome and Networking
10:00 Welcome Note by Ian Hunt, Chief Customer Officer, RAKEZ
10:05 Introduction by Mark Hamill, CEO, ARCET Global
10:10 Story Telling in Social Media, Case Study – Diya Murra, Digital and Social Media Manager, Ras Al Khaimah Government Media Office
10:30 Blueprint for Social Media Success – Nour El Deen, Digital Marketing Director, Brandbourne
10:50 Q&A
11:00 End of Programme
ABOUT THE GROWTH SERIES:
Cultivating Success with the RAKEZ Growth Series
The RAKEZ Growth Series has been developed to provide our ever-growing community with access to some of the region’s leading business minds to share knowledge and frameworks, network with your peers and to walk away with actionable insights to help your business thrive and grow.
It will cover topics such as profit acceleration, how to start-up fast and succeed, AI optimisation, digital marketing, business funding, and many more.
Join us and don’t miss out!
NEXT EVENTS:
30 October 2024: Event 8: Starting and scaling an e-commerce business
26 November: How to raise funds to accelerate the growth of your business
Growth Series events are supported by:
Speakers
A highly influential real estate multi-channel digital marketing and communications expert who has demonstrated the ability to lead diverse teams of professionals to new levels of success in a variety of highly competitive, cutting-edge markets, and fast-paced environments.
Diya Murra
Digital Media Manager, Ras Al Khaimah Government Media Office
Diya Murra works with the Ras Al Khaimah Government Media Office to further position the emirate and what it represents to the world. Diya is responsible for utilising innovative online solutions to advance the emirate’s digital narrative among different segments by communicating what Ras Al Khaimah offers—a place to work, live, and explore.
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