British Chamber of Commerce Dubai (BCCD) LinkedIn Masterclass

Event Details

BCCD Joins the RAKEZ Growth Series Event no.3: Driving Business Growth & Performance Through LinkedIn

When it comes to professional B2B marketing, LinkedIn is the place to be.

Learn directly from ex-Linkedin sales leader and British Chamber of Commerce Dubai (BCCD) member Guillaume Larronde about the latest LinkedIn best practices that you and your team can easily implement to improve productivity and grow your business.

WHAT TO EXPECT

• A unique LinkedIn session for startups, SME founders and leaders
• 5 Inbound marketing tactics – Page, Content, Employees, Ads, Metrics
• 5 Outbound tactics for modern sellers – Advanced Searches, Triggers, Referrals, Comments, Sales Navigator
• Meet, network and exchange ideas with RAK and Dubai businesses

HIGHLIGHTS

• Guillaume Larronde, Founder & CEO of Extra Mile – LinkedIn Consultancy, shared best practices on page optimization, content creation, employee involvement, ads, and metrics analysis.
• Outbound tactics for modern sellers including advanced searches, trigger events, referrals, and comments were explored.

KEY TAKEAWAYS

✅ 80%+ professionals in the UAE have a LinkedIn profile. Ensure yours is easily found and clearly showcases what you do.

✅ Your 2nd degree network is where most referral opportunities are. Use advanced search on LinkedIn to unlock these intro opportunities.

✅ 10 employees posting once a week can generate impressions worth $7000 per year. The more your team posts, the better for your brand and budget!

AGENDA

 9:00   Breakfast & B2B Networking

 9:30   Welcome Note by Holly Garforth, Business Development Head – Lead Generation, RAKEZ

9:40   Introduction by Giulia Cibotti Bishop, Communications and Growth Manager, BCCD

9:45   BCCD Masterclass by Guillaume Larronde, Founder & CEO, Extra Mile – LinkedIn Consultancy

10:30  Q&A

11:00  End of Programme

ABOUT THE BCCD EVENTS

This informal networking event aims to create a high-quality business networking opportunity for existing RAK-based BCCD members, UK businesses registered with RAKEZ and Dubai-based BCCD members interested in expanding to RAK.

Attendees will get a chance to connect, network and share insights while discovering more about the BCCD membership, the RAKEZ proposition and doing business in RAK.

This interactive workshop in Ras Al Khaimah is organised with RAKEZ as part of their Growth Series, aimed at supporting the growth and development of startups and SMEs within RAK’s vibrant business community.

Having trouble registering? Feel free to email booking@britishchamberdubai.com

ABOUT THE RAKEZ GROWTH SERIES

Cultivating Success with the RAKEZ Growth Series

The RAKEZ Growth Series has been developed to provide our ever-growing community with access to some of the region’s leading business minds to share knowledge and frameworks, network with your peers and to walk away with actionable insights to help your business thrive and grow.

It will cover topics such as profit acceleration, how to start-up fast and succeed, AI optimisation, digital marketing, business funding, and many more.

Join us and don’t miss out!

IMPORTANT

• This will be a pre-pay event and your place will not be confirmed until payments are received.
• No cash payments will be accepted at the venue.
• Limited slots are available; therefore it will be reserved on a first-come, first-served basis.
• If plans change, kindly let us know by sending an email to booking@britishchamberdubai.com so that we can give your spot to someone else.